Intellectual property isn’t just a question for big companies to worry about. Small businesses and startups have a vested interest in nurturing and protecting their ideas and innovations. At the Law Office of Zachary Hiller, we regularly counsel small business owners who want to protect their enterprise.

Intellectual property can offer the following benefits to your small business:

  • Protect your product or enterprise’s design, trade secrets, etc.
  • Increase the market value of your product or enterprise.
  • Act as a crucial step for the marketing of your product or service.

Here’s what else business leaders need to know …

Why Your Small Business Needs to Protect Your Intellectual Property

In 2017, the U.S. Patent and Trademark Office received about 15% more applications than they did the previous year. And this number is rising.

The world moves faster these days, and the functionality of the internet has brought with it a rise of competition. Once you introduce a new product, it doesn’t take long for competitors to copy the design and packaging. It’s vital to secure crucial components of intellectual property, like trademarks, web addresses and designs. Patents can help you prevent another actor from reproducing your innovation.

It’s important to have a strong intellectual property position so that others will be forced to pay you for your innovation rather than roll right over you.

Terms to Know

What is intellectual property? In essence, it is the expression of original ideas, whether scientific or creative. If your idea can be manufactured or put to practical use, it needs to be protected by law. Our government is pro-business, and it offers rights and protection to people who invent unique products.

Intellectual property comes in various formats. When it comes to protecting intellectual property, there are three main categories you should be aware of:

  • Copyrights: protection granted to authors of original works.
  • Trademarks: Protection for designs, images, words, phrases, or any other unique signifier used in connection with a good or service.
  • Patents: Limited protection for inventions.

ZHiller can help you understand the differences as they pertain to your business, and give you advice as to which your innovation needs.

Ways to Enforce Your Intellectual Property Rights

Unfortunately, intellectual property is not self-enforcing. You won’t get a notification if someone infringes on your IP. You are in charge of policing your intellectual property and taking action if someone crosses a line.

There are different ways to enforce your intellectual property rights:

  • Send a cease and desist letter directly to the offending party.
  • Send a takedown notice for internet violations.
  • Sue offending parties.

Rely on the Attorneys at the Law Office of Zachary Hiller to Protect Your Innovations

Mr. Hiller’s practice focuses on all aspects of intellectual property and commercial transactions. As a trademark attorney, he has extensive experience in assisting corporations and start-up businesses in developing intellectual property protection and commercialization strategy. Mr. Hiller understands the complexities that many small business owners face in this difficult area of the law.

If you need advice regarding your company’s innovations, contact the Law Office of Zachary Hiller right away.

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